Royal Adelaide Show

Details

A collaboration with the Royal Adelaide Show, which saw the creation of the virtual reality experience ‘Honey on Toast’, a paddock to plate journey highlighting the each step of the production chain to create bread and honey. This virtual reality experience was delivered across multiple FarmVR activations in the Golden Grains pavilion.

 

Partnering with Spring Gully Foods and the Royal Adelaide Show, we created a 360 video experience that takes the viewer through the production of bread and honey, called ‘Honey on Toast’. This experience was filmed entirely at local facilities, and was delivered over multiple activations in the Royal Adelaide Show Golden Grains pavilion. We have also visited the Royal Adelaide Show with the Think Digital Coach during MLA’s Paddock to Plate in Virtual Reality tours.

Objectives

  • To entertain and attract visitors to the Royal Adelaide Show with an engaging and educational virtual reality exhibit

Behind the Scenes